Parents in need of a convenient, easy, fast breakfast option that’s not a waffle love De Wafelbakkers. The problem is many parents don’t know about them yet. We made a comedy campaign that leaned into our Dutch origin and the twin pancake chefs on our bag.

 

ESPN needed to shift brand perception from legacy broadcast network to the digital-first sports platform. We invited fans to tap in, going from watching passively to tapped into all the breaking news, culture, smoke, hits, highlights, and hot takes. 

Our hero spot, narrated by NBA host Malika Andrews.

From the ESPN cover with Ant and JJ, to whatever Stephen A. said today,
the Tap In visual system connects everything across ESPN
 

Plans that fit
your plans 

Blue Shield of California is a healthcare leader and their ads aim to inspire, not sell. This is a challenge when the job is product spots getting people to sign up for health insurance. We used our :15 seconds (no time) to show that BSC has a health plan that fits your life plans. 

Togetherness doesn’t just make our lives more meaningful. It makes us live longer.  Blue Shield of California needed a message that could resonate with their Medi-Cal audience. Our campaign, “Well begins with We” highlights community in the different forms and shapes it takes.

When the pandemic hit, home became more important than ever, overnight. We helped RE/MAX pivot from comedy to emotion, with the brand’s first ever narrative short film inspired by data that showed demand for multi-generational homes was through the roof. After millions of views, countless comments of teary-eyed fans and a spike in awareness, we extended the campaign with new films in the follwing year.