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Well ahead 



Blue Shield of California is pushing healthcare forward for all Californians.
In the brand spot, progress gets revealed as we drop in different health journeys that only go in one direction: forward.





Next we invited people to check in...on themselves







CREDITS
AD: Claire Hentzen
ACD: Dennis Remsing
CW: Brendan Nicholes
Sr. CW: Mike Reiner 
CD: Jimmie Blount
ECD: Sinan Dagli