PLANS THAT FIT YOUR PLANS

CLIENT: BLUE SHIELD OF CA  




Blue Shield of California is a healthcare leader and their ads aim to inspire, not sell. This is a challenge when the job is product spots getting people to sign up for health insurance.

BSC has a health plan that fits your life plans.





CREDITS
AD: Claire Hentzen
Sr. CW: Mike Reiner
CD: Jimmie Blount
ECD: Sinan Dagli
Director: Chantal Anderson